Eno’s Pizza Tavern opened to the public July 11, 2008. The next day, a TV reporter stopped by to ask how small, local businesses were surviving the newly felt ‘Great Recession’ of 2008. Our response was a two-part plan not just to survive but thrive: first, position Eno’s around other small businesses such as craft breweries and local purveyors; second, become a community cornerstone. From day one, Eno’s opted to focus solely on craft beer, which was unheard of in the Dallas market in 2008. Some customers walked out because of this decision, while many others embraced our focused offering and helped start the movement toward local craft beer in the metroplex. We were determined to remain focused on helping out other small businesses whose values of high quality, locally sourced ingredients we shared. We featured local made sausage, locally grown herbs and vegetables, honey made in our ZIP code, and bread baked fresh around the corner.